diff --git a/xwords4/android/XWords4/res/values/strings.xml b/xwords4/android/XWords4/res/values/strings.xml
index 1e2c25396..0dee7eba2 100644
--- a/xwords4/android/XWords4/res/values/strings.xml
+++ b/xwords4/android/XWords4/res/values/strings.xml
@@ -1171,15 +1171,14 @@
     <!-- The invitation process beging with this query.  The choice is
          between html and plaintext formatting but I also provide some
          explanation/guidance. -->
-    <string name="text_or_html">Send invitation using plain text or
-      html?  Text links are harder to open but can be sent via SMS.
-      Most devices let you send html only via email.</string>
+    <string name="sms_or_email">Send invitation using SMS (texting) or
+      email?</string>
 
     <!-- When an invitation is sent, the user gets to choose between
     plaintext and html formatting.  These two strings are shown in the
     two buttons in the dialog. -->
-	<string name="button_text">Text</string>  
-	<string name="button_html">Html</string>  
+	<string name="button_text">SMS/Text</string>  
+	<string name="button_html">Email</string>  
 
     <!-- This is the subject line of the email/text sent to invite
          someone to join a game. -->
@@ -1190,18 +1189,18 @@
          substituted for "%1$s".  (The funky \u003c and friends are
          encodings for the greater-than and less-than symbols which
          are not legal in xml strings.)-->
-    <string name="invite_htmf">\u003ca href=\"%1$s\"\u003ETap
-      here\u003c/a\u003E (%1$s) to accept my invitation and join this
+    <string name="invite_htmf">\u003ca href=\"%1$s\"\u003ETap here to
+      accept\u003c/a\u003E my invitation and join this
       game.\u003cbr\u003E \u003ca
-      href=\"http://eehouse.org/market_redir.php\"\u003E Tap
-      here\u003c/a\u003E (http://eehouse.org/market_redir.php) to
-      install Crosswords if you haven\'t already.</string>
+      href=\"http://eehouse.org/market_redir.php\"\u003E
+      Tap here to install Crosswords\u003c/a\u003E if you haven\'t
+      already.</string>
 
     <!-- This is the body of the text version of the invitation. A URL
          is created with parameters describing the game and
          substituted for "%1$s".-->
-    <string name="invite_txtf">Accept my invitation and join this
-      game: %1$s . (But install Crosswords first:
+    <string name="invite_txtf">Play Crosswords? Join this
+      game: %1$s . (But install Crosswords first if you haven\'t:
       http://eehouse.org/market_redir.php ).</string>
 
     <!-- When I've created the invitation, in text or html, I ask
diff --git a/xwords4/android/XWords4/src/org/eehouse/android/xw4/BoardActivity.java b/xwords4/android/XWords4/src/org/eehouse/android/xw4/BoardActivity.java
index d31021f4f..ab47be6a6 100644
--- a/xwords4/android/XWords4/src/org/eehouse/android/xw4/BoardActivity.java
+++ b/xwords4/android/XWords4/src/org/eehouse/android/xw4/BoardActivity.java
@@ -353,7 +353,7 @@ public class BoardActivity extends XWActivity
                     lstnr = new DialogInterface.OnClickListener() {
                             public void onClick( DialogInterface dialog, 
                                                  int item ) {
-                                showTextOrHtmlThen( LAUNCH_INVITE_ACTION );
+                                showEmailOrSMSThen( LAUNCH_INVITE_ACTION );
                             }
                         };
                     dialog = new AlertDialog.Builder( this )
@@ -669,7 +669,7 @@ public class BoardActivity extends XWActivity
         if ( LAUNCH_INVITE_ACTION == id ) {
             if ( DlgDelegate.DISMISS_BUTTON != which ) {
                 GameUtils.launchInviteActivity( BoardActivity.this,
-                                                DlgDelegate.TEXT_BTN == which,
+                                                DlgDelegate.EMAIL_BTN == which,
                                                 m_room,
                                                 m_gi.dictLang,
                                                 m_gi.nPlayers );
diff --git a/xwords4/android/XWords4/src/org/eehouse/android/xw4/DlgDelegate.java b/xwords4/android/XWords4/src/org/eehouse/android/xw4/DlgDelegate.java
index b22867777..6c614db86 100644
--- a/xwords4/android/XWords4/src/org/eehouse/android/xw4/DlgDelegate.java
+++ b/xwords4/android/XWords4/src/org/eehouse/android/xw4/DlgDelegate.java
@@ -46,8 +46,8 @@ public class DlgDelegate {
     public static final int DLG_LOOKUP = 7;
     public static final int DIALOG_LAST = DLG_LOOKUP;
 
-    public static final int TEXT_BTN = AlertDialog.BUTTON_POSITIVE;
-    public static final int HTML_BTN = AlertDialog.BUTTON_NEGATIVE;
+    public static final int SMS_BTN = AlertDialog.BUTTON_POSITIVE;
+    public static final int EMAIL_BTN = AlertDialog.BUTTON_NEGATIVE;
     public static final int DISMISS_BUTTON = 0;
     public static final int SKIP_CALLBACK = -1;
 
@@ -232,7 +232,7 @@ public class DlgDelegate {
         m_activity.showDialog( CONFIRM_THEN );
     }
 
-    public void showTextOrHtmlThen( int callbackID )
+    public void showEmailOrSMSThen( int callbackID )
     {
         Assert.assertTrue( 0 != callbackID );
         Assert.assertTrue( 0 == m_cbckID );
@@ -351,7 +351,7 @@ public class DlgDelegate {
         DialogInterface.OnClickListener lstnr = mkCallbackClickListener();
         Dialog dialog = new AlertDialog.Builder( m_activity )
             .setTitle( R.string.query_title )
-            .setMessage( R.string.text_or_html )
+            .setMessage( R.string.sms_or_email )
             .setPositiveButton( R.string.button_text, lstnr )
             .setNegativeButton( R.string.button_html, lstnr )
             .create();
diff --git a/xwords4/android/XWords4/src/org/eehouse/android/xw4/GameUtils.java b/xwords4/android/XWords4/src/org/eehouse/android/xw4/GameUtils.java
index 09cb35516..823e5889a 100644
--- a/xwords4/android/XWords4/src/org/eehouse/android/xw4/GameUtils.java
+++ b/xwords4/android/XWords4/src/org/eehouse/android/xw4/GameUtils.java
@@ -412,7 +412,7 @@ public class GameUtils {
     }
 
     public static void launchInviteActivity( Context context, 
-                                             boolean choseText,
+                                             boolean choseEmail,
                                              String room, 
                                              int lang, int nPlayers )
     {
@@ -421,16 +421,22 @@ public class GameUtils {
                                                    lang, nPlayers );
 
         if ( null != gameUri ) {
-            Intent intent = new Intent( Intent.ACTION_SEND );
-            intent.setType( choseText? "text/plain" : "text/html");
-            intent.putExtra( Intent.EXTRA_SUBJECT, 
-                             context.getString( R.string.invite_subject ) );
-
-            int fmtId = choseText? R.string.invite_txtf : R.string.invite_htmf;
+            int fmtId = choseEmail? R.string.invite_htmf : R.string.invite_txtf;
             String format = context.getString( fmtId );
             String message = String.format( format, gameUri.toString() );
-            intent.putExtra( Intent.EXTRA_TEXT, 
-                             choseText ? message : Html.fromHtml(message) );
+
+            Intent intent = new Intent();
+            if ( choseEmail ) {
+                intent.setAction( Intent.ACTION_SEND );
+                intent.setType( "message/rfc822");
+                intent.putExtra( Intent.EXTRA_SUBJECT, 
+                                 context.getString( R.string.invite_subject ) );
+                intent.putExtra( Intent.EXTRA_TEXT, Html.fromHtml(message) );
+            } else {
+                intent.setAction( Intent.ACTION_VIEW );
+                intent.setType( "vnd.android-dir/mms-sms" );
+                intent.putExtra( "sms_body", message );
+            }
 
             String chooserMsg = context.getString( R.string.invite_chooser );
             context.startActivity( Intent.createChooser( intent, chooserMsg ) );
diff --git a/xwords4/android/XWords4/src/org/eehouse/android/xw4/NewGameActivity.java b/xwords4/android/XWords4/src/org/eehouse/android/xw4/NewGameActivity.java
index 86783fc87..83759e375 100644
--- a/xwords4/android/XWords4/src/org/eehouse/android/xw4/NewGameActivity.java
+++ b/xwords4/android/XWords4/src/org/eehouse/android/xw4/NewGameActivity.java
@@ -94,7 +94,7 @@ public class NewGameActivity extends XWActivity {
         switch( id ) {
         case NEW_GAME_ACTION:
             if ( DlgDelegate.DISMISS_BUTTON != which ) {
-                makeNewGame( true, true, DlgDelegate.TEXT_BTN == which );
+                makeNewGame( true, true, DlgDelegate.EMAIL_BTN == which );
             }
             break;
         default:
@@ -106,14 +106,14 @@ public class NewGameActivity extends XWActivity {
     {
         if ( launch && networked ) {
             // Let 'em cancel before we make the game
-            showTextOrHtmlThen( NEW_GAME_ACTION );
+            showEmailOrSMSThen( NEW_GAME_ACTION );
         } else {
             makeNewGame( networked, launch, false );
         }
     }
 
     private void makeNewGame( boolean networked, boolean launch,
-                              boolean choseText )
+                              boolean choseEmail )
     {
         String room = null;
         long rowid;
@@ -131,7 +131,7 @@ public class NewGameActivity extends XWActivity {
         if ( launch ) {
             GameUtils.launchGame( this, rowid, networked );
             if ( networked ) {
-                GameUtils.launchInviteActivity( this, choseText, room,
+                GameUtils.launchInviteActivity( this, choseEmail, room,
                                                 lang[0], nPlayers );
             }
         } else {
diff --git a/xwords4/android/XWords4/src/org/eehouse/android/xw4/XWActivity.java b/xwords4/android/XWords4/src/org/eehouse/android/xw4/XWActivity.java
index ed57383b0..5583d457c 100644
--- a/xwords4/android/XWords4/src/org/eehouse/android/xw4/XWActivity.java
+++ b/xwords4/android/XWords4/src/org/eehouse/android/xw4/XWActivity.java
@@ -141,9 +141,9 @@ public class XWActivity extends Activity
         m_delegate.showConfirmThen( getString(msgID), action );
     }
 
-    public void showTextOrHtmlThen( int action )
+    public void showEmailOrSMSThen( int action )
     {
-        m_delegate.showTextOrHtmlThen( action );
+        m_delegate.showEmailOrSMSThen( action );
     }
 
     protected void doSyncMenuitem()